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Optimizing Ecommerce Product Images with Bryan Eisenberg

2008 Superbowl commercials
2008 Superbowl commercials 2008 Superbowl commercials
2008 Superbowl commercials

Along with headlines, product images on an e-commerce site capture the visitor's attention. Eisenberg gives examples of excellent use of photos from Harry and David and Tiger Direct. He recommends Camtasia for software product demos, careful attention a model's eyes in photos for services. All images should reinforce your primary message. Finally, test to see what your customers prefer.

Channel: Science & Technology
Uploaded: November 30, 1999 at 12:00 am
Author: webmarketingtoday

Length: 06:53
Rating: 4.67
Views: 2754

Tags: and  Bryan  Camtasia  David  Direct  Eisenberg  emetrics  Harry  hero  images  marketing  product  Ralph  testing  Tiger  Wilson  

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Video Comments

frankewebb (November 30, 1999 at 12:00 am)
Thank Orlando. very interesting we will have to have a look at our web site and make a few changes.
lessmann009 (November 30, 1999 at 12:00 am)
BUt what if the Product Photos look nicer than the product in real life? Doesnt it will get the customer angry? It happen with the Woman models... i think that if i buy aproduct i want to see the more realistic photo of the product, because it seems to be better than in real life there will be a dissapointing
toddfoll (November 30, 1999 at 12:00 am)
Very glad I saw this, nice job Ralph. Bryan always has a concise and well considered opinion. This is one more must see video from WMT
georgebang (November 30, 1999 at 12:00 am)
excellent content. well presented.
MarvicWebDesign (November 30, 1999 at 12:00 am)
Very informative video from two marketing masters. Thanks for sharing!

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